Wrays model helps to guide and monitor Employer brand, EVP development, strategy, communications and ultimately optimisation. Essentially a strategic, inside-out process involving your team and deriving real value from developing and internalising the EVP.
For more information on how this framework is executed, perhaps even some fresh thinking in relation to your existing Employer Branding email Jo Woodfield Principal Wrays or one of the team here.
EMPLOYER BRAND FRAMEWORK
