Amazon ‘One-Click’ Patent Lives to Fight Another Day

Joe Seisdedos, Senior Associate, Patent Attorney Wrays Sydney After a long and drawn out battle, a software patent that first surfaced many years ago and was the subject of much controversy appears to have survived a sustained challenge. ZD Net recently reported (http://www.zdnet.com.au/amazon-telstra-patent-battle-nears-end-339337820.htm) that the Amazon ‘one-click’ patent, which was opposed by Telstra many years ago, may finally be granted.  …

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Proudly supporting Microsoft’s BizSpark Program 2012

Wrays is proud to announce that we have recently joined the Microsoft BizSpark Program as a Network Partner. The Microsoft BizSpark Program is a global program designed to assist with the development of early stage startup businesses in the IT/software sector. Network Partners are chosen on the basis that they can add substantive value to startups through the provision of …

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ALB Australasian Law Awards 2012

  Wrays is extremely proud to be named a finalist in the IP Specialist Firm of the Year category of the 2012 ALB Australasian Law Awards. The ALB Australasian Law Awards 2012 recognises the excellence and outstanding achievements of leading law firms and in-house legal teams as well as the top deals and dealmakers of 2012. The Awards attracts the …

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Big Data Analytics: A Patch for Software Patent Searches?

Author: Joe Seisdedos, SENIOR Associate & Dr Nigel Chen tan, technical assistant The recent litigation between major Information Technology companies, such as Apple and Samsung, has reignited a number of issues around software patents. In particular, it has highlighted a noticeable flaw in the current patent system, namely the rather poor way in which software patents are classified.

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Copyright in Trade Marks: Building an Arsenal

Author: Andrew Mullane, Law Graduate Trade marks are critical in protecting your brand and your business. But how can you safeguard your trade mark? In today’s competitive market, you need to think innovatively when it comes to protecting your brand. In this segment, we take you through some innovative ideas on how you can use copyright and trade marks to …

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‘Raising the Bar’: Australian Intellectual Property Reforms

Author: Dr David McCarthy, Patent and Trade Marks Attorney In an effort to strengthen and improve Australia’s Intellectual Property system to support innovation by encouraging investment in research and technology in Australia, the Intellectual Property Laws Amendment Bill 2012 (“Raising the Bar Bill”) was introduced to Parliament in June 2011.

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Company Directors need to better manage IP risk

Albert Ferraloro Director, Management & Strategic services Not recognising intellectual property (IP) as a key business asset in amongst all other assets of a business is a real risk many companies face today. This is despite IP assets typically representing anywhere between 50%-85% of the capital value of a company. Not having an understood IP strategy to suitably capture and …

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